GBBN Architects & VT Establishes Strategic Partnership
GBBN Architects and Beijing Victory Star Architectural & Civil Engineering Design Co (VT) have created a strategic partnership to mutually pursue the Senior Housing market in China. The two companies have joined together to capitalize on each company’s strengths: VT is a leader in the Senior Housing market in China and GBBN brings expertise in healthcare, wellness, and recreation. Together, they form a team that can provide the depth of experience with a commitment to innovative thinking in this emerging market in China.
Like the United States, China is facing a significant shortage in programs and facilities tailored to the needs of the senior population. China has over 250 million people born between the years of 1960-1969 that will be demanding higher quality facilities in healthcare, wellness, recreation, and housing. GBBN & VT will focus on creating quality spaces that will address their specific needs and providing design solutions that brings these services together in a cohesive community.
GBBN CEO Matthew Schottelkotte and VT Chairman Sun Xiangshu solidified the partnership with a signing ceremony in Beijing on February 12, 2015. Before the ceremony, GBBN and VT representatives participated in a knowledge workshop where VT reported trends and advancements in China’s Senior Housing sector and GBBN presented research and design drivers in the global healthcare market.
Matthew stated, “this strategic partnership between GBBN Architects and VT is another example of how GBBN is always looking to be on the leading edge of trends that address the quality of life in the built environment and to be part of designing healthy-living communities globally. Being part of setting the standards that will address the growing needs of senior living in China is very exciting for us.”