Aug 2, 2022 _ news
GBBN Wins Marketing Communications Award of Excellence
The Society for Marketing Professional Services (SMPS) has honored GBBN’s 2021 client holiday gift with a Marketing Communications Award of Excellence, the organizations highest level of recognition.
SMPS is the marketing and business development association for the architecture, engineering, and construction industries. The annual Marketing Communication Awards (MCA) are the longest-standing and most prestigious awards program recognizing excellence in marketing and communications by professional service firms in the design and building industries.
For our 2021 client holiday gift, we sourced handmade maple cutting boards from the veteran-owned woodworking studio The Boro Blend in Murfreesboro, TN and then we laser-cut each board to share a part of our brand message. Along with each board, we included a recipe book (created in-house) sharing favorite meals and stories from employees across our U.S. offices. Our entry received top honors for its winning combination of messaging and execution of a gift that is both useful and beautiful. “The holiday gift truly paid homage to building relationships and community. The cutting boards are practical yet personal” said one juror. “Another juror commented, “Absolutely lovely, thoughtful, and representative of the time we are in while supporting your brand. Highlighting your employees and supporting another business make it even better!”
Thank you to the jurors and to SMPS for recognizing our marketing excellence this year. You can see all the award winners over at smps.org
This recognition comes on the heels of winning top honors for our holiday gift from the Greater Cincinnati chapter of SMPS. We’re delighted to know our gift not only resonated with our clients but our marketing peers as well.